Otentu Press Releases

Otentu is bringing emerging designers' creations to Showfields NYC

Retail is the next destination in expanding efforts to promote artists and designers on the rise.
 
 
 
NEW YORK - June 7, 2023 - PRLog -- New York, New York  Otentu announces today the collaboration with Showfields New York to bring 10 new emerging artists and designers into retail spaces. Otentu Collection consists of creations originally presented as part of school work by students who were transformed from concept to product by Otentu and are presented in limited editions to the public.  Every creation sold supports the growth and development of artists and designers.

The 2023 Otentu Collection is themed around stories and includes:
  • Love The Planet – Galia collaborative art display by Tair From Tel Aviv
  • Shine your identity – InnerStar jewelry by Skyler from New York City
  • Embrace Change  - New Landing jewelry by Anat from Israel
  • Be Original – Unapologetically art on T-shirt by Jahnavi from Paris


The creations are produced in limited edition quantities and are priced from $45 - $320 a perfect range for everyone to find something in their price range. Each creation is accompanied by a brochure describing the unique story of the designer and the creation based on life experiences.

Purchasing an Otentu collection creation provides an opportunity for customers to discover new designers who engage in fresh stories and respectively promote the work of the next generation of artists. They are also a perfect gift to yourself, the one you love, or the next host gift.

"There is nothing more exciting than to transform someone's dream into reality.  This is the essence of Otentu Collection 2023" said Lior Arussy Otentu's founder. "We invite the public to explore and purchase those creations and help the emerging designers continue the work of making the world a more beautiful and meaningful place."

The Otentu collection will be available in Showfields 11 Bond St, New York, from June 21st.

For more information and press pictures info@otentu.com

About Otentu

Otentu is first of its kind online discovery marketplace and scaling platform connecting art and designs students and graduates with premium, global customers looking to support and discover new talent. Democratizing the art world, Otentu fosters the growth of students and their careers. Otentu empowers both the curators and the creators to express individuality and to be inspired. For more visit www.otentu.com

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Otentu Inc. Named Honorable Mention in the Art & Design Category of Fast Company’s 2023 World Changing Ideas Awards 

From a palm oil alternative and a handheld x-ray to an animal-free egg white and a repurposed airport, the seventh annual awards honor creative solutions to some of the biggest issues facing us today.  

 

New York, NY, USA, May 2, 2023 — The winners of Fast Company’s 2023 World Changing Ideas Awards were announced today, honoring sustainable designs, innovative products, bold social initiatives, and other creative projects that are changing the way we work, live, and interact with the world.  

 

Otentu is a revolutionary scaling platform for art and design students working with a growing community of over 280 creators from 44 universities around the world  to accelerate creative and commercial success. 

  

Otentu Inc. Was recognized as one of the finalists in the Companies on the rise 0-4 years in Business category. Further, Otentu received an honorable mention in the Art and Design category. 

A panel of Fast Company editors and reporters selected winners and finalists from a pool of more than 2,200 entries across urban design, education, nature, politics, technology, corporate social responsibility, and more. Several new categories were added this year including rapid response, crypto and blockchain, agriculture, and workplace. The 2023 awards feature entries from across the globe, from Italy to Singapore to New Zealand.

 

Fast Company’s Spring 2023 issue (on newsstands May 9, 2023) will showcase some of the world’s most inventive entrepreneurs and forward-thinking companies that are actively tackling global challenges. The solutions cover everything from water reuse in urban environments and modular housing to an initiative combating book bans and a program that spotlights trans-friendly salons around the world.    

“We are honored to be recognized by Fast Company’s World Changing Ideas 2023 AwardsWe are set to create a better creative future for the world by supporting art and design graduates and students.” said Lior Arussy, Founder of Otentu. “There is nothing more rewarding than helping dreamers fulfill their dreams, this is the power we provide our customersJoin us!” added Mr. Arussy.

 

“It’s thrilling to see the creativity and innovation that are so abundant among this year’s honorees,” says Fast Company editor-in-chief Brendan Vaughan. “While it’s easy to feel discouraged by the state of the world, the entrepreneurs, companies, and nonprofits featured in this package show the limitless potential to address society’s most urgent problems. Our journalists have highlighted some of the most exciting and impactful work being done today—from housing to equity to sustainability—and we look forward to seeing not only how these projects evolve but how they inspire others to develop solutions of their own.” 

  

About the World Changing Ideas Awards: World Changing Ideas is one of Fast Company’s major annual awards programs and is focused on social good, seeking to elevate finished products and brave concepts that make the world better. A panel of judges from across sectors choose winners, finalists, and honorable mentions based on feasibility and the potential for impact. With the goals of awarding ingenuity and fostering innovation, Fast Company draws attention to ideas with great potential and helps them expand their reach to inspire more people to start working on solving the problems that affect us all. 

About Otentu 

Otentu is a first-of-its-kind online marketplace and scaling platform connecting art & design graduates and students with global consumers looking to discover and support new talent. Democratizing the art world, Otentu fosters the growth of emerging creators and their careers. Otentu empowers curators and creators to express individuality and be inspired. 

 

 To join our community and support emerging creators, visit www.otentu.com. Follow us on Instagram @Oten.tu 

 

 For More information contact alexa@otentu.com 

 

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Interchangeable Display Becomes Collaborative Art For The Home Created By Student Tair Bet Or; Produced By Otentu To Scale Emerging Artist. 

New York, NY, USA, March 16, 2023  - Otentuthe discovery marketplace and scaling platform for art and design students, has released a limited-edition home decor piece Galia, a new interchangeable ceramic art display concept. The unique six or twelve piece set is collaborative art inviting customers to create their own display to feature produce, personal items and more.

 

The design was created by Tair Bet Or, an Industrial Design student at Holon Institute of Technology in Israel, who named the piece after her mother, Galia.

 

A panel of Fast Company editors and reporters selected winners and finalists from a pool of more than 2,200 entries across urban design, education, nature, politics, technology, corporate social responsibility, and more. Several new categories were added this year including rapid response, crypto and blockchain, agriculture, and workplace. The 2023 awards feature entries from across the globe, from Italy to Singapore to New Zealand. 

  

Fast Company’s Spring 2023 issue (on newsstands May 9, 2023) will showcase some of the world’s most inventive entrepreneurs and forward-thinking companies that are actively tackling global challenges. The solutions cover everything from water reuse in urban environments and modular housing to an initiative combating book bans and a program that spotlights trans-friendly salons around the world.   

  

 “We are set to create a better creative future for the world by supporting art and design graduates and students.”

  

“It’s thrilling to see the creativity and innovation that are so abundant among this year’s honorees,” says Fast Company editor-in-chief Brendan Vaughan. “While it’s easy to feel discouraged by the state of the world, the entrepreneurs, companies, and nonprofits featured in this package show the limitless potential to address society’s most urgent problems. Our journalists have highlighted some of the most exciting and impactful work being done today—from housing to equity to sustainability—and we look forward to seeing not only how these projects evolve but how they inspire others to develop solutions of their own.” 

  

About the World Changing Ideas Awards: World Changing Ideas is one of Fast Company’s major annual awards programs and is focused on social good, seeking to elevate finished products and brave concepts that make the world better. A panel of judges from across sectors choose winners, finalists, and honorable mentions based on feasibility and the potential for impact. With the goals of awarding ingenuity and fostering innovation, Fast Company draws attention to ideas with great potential and helps them expand their reach to inspire more people to start working on solving the problems that affect us all. 

About Otentu 

Otentu is a first-of-its-kind online marketplace and scaling platform connecting art & design graduates and students with global consumers looking to discover and support new talent. Democratizing the art world, Otentu fosters the growth of emerging creators and their careers. Otentu empowers curators and creators to express individuality and be inspired. 

 

 To join our community and support emerging creators, visit www.otentu.com. Follow us on Instagram @Oten.tu 

 

 For More information contact alexa@otentu.com 

 

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2022

Unique Holiday Gifting That Ushers New Talent Into The Creators Economy Available Now

 

New York, NY (November 29, 2022) - Otentu, a new discovery marketplace empowering top art and design students and recent graduates to sell their homework as pieces of art, announces the first series of limited-edition collections featuring four captivating photography and graphic design prints. Each student that lists their creations on the hybrid development platform is awarded the incredible opportunity to develop their own brand funded by Otentu. 

 

 

Created By Recent FIT Graduate Yarden Sopher-Harelick To Celebrate Life’s Imperfections And Raise Awareness For Mental Health; Otentu Limited-Edition Pieces Support Aspiring Designers

New York, NY (January, 2023) - Otentu, the new discovery marketplace and scaling platform for art and design students, has launched a limited-edition fashion piece featuring a statement making shirt. Designed by a recent Fashion Institute of Technology graduate Yarden Sopher-Harelick for her final thesis, the Shifted button-down shirt instills a positive message about Obsessive Compulsive Disorder, and instead of focusing on life’s imperfections, embraces and celebrates them. 

 

With this piece, Yarden is challenging herself, the wearer, and the viewer by taking a traditional everyday clothing item, and altering it in a way that makes it seem like something is wrong at first impression - the collar exposing a shoulder where one’s head would typically be, and a single yellow button amongst its other white buttons. The details spark an urge to fix or change the piece but denies the ability to do so. As one gives the "imperfection" more attention, one comes to appreciate, and in fact, enjoy the item’s unique and creative features.  

 

 

Yarden chose to manipulate a classic button-down shirt as it is a staple item worn everyday to work by many in the corporate world. “OCD is a disease that appears in everyday life and often worsens in high-stress environments,” she explains. “Though the traditional button down is a universal style, here it is shifted by it's collar to reveal a shoulder where you would expect a head to emerge from. This feeling of uneasiness coming from a shirt we see so often represents the disruptive quality OCD can have on someone in their everyday life. I hope to address societal issues in a creative and accessible way. I think any form of art has the ability to open conversations, whether it be about mental health or other under-discussed topics.” 

 

Otentu limited-edition collections support the dreams and creativity of aspiring designers. By purchasing an Otentu collection work, buyers play an active role in the development of the next generation of artists and designers. 

 

The Shifted shirt is available for pre-sale for $245 on Otentu.com. Only 999 pieces were produced and each comes with a certificate of authentication. The first 50 purchased will be signed by Yarden.  

 

About Yarden Sopher-Harelick 

Yarden Sopher-Harelick is a 2021 Fashion Design graduate of the Fashion Institute of Technology. Yarden’s passion to pursue her artistic career stems from her family of artists. Her mother’s love of ceramics inspired her father to study the craft as well, leading him to become a potter. Both parents have always encouraged her and her brother, a photographer, to explore their creative side. Her love for fashion stems from a young age when her grandmother taught her how to sew. As a little girl, Yarden would spend hours rummaging through piles of fabrics, trims, and buttons at her grandmother’s house, leaving with a feeling of inspiration and excitement for the future. 

 

About Otentu 

Otentu is first of its kind online discovery marketplace and scaling platform connecting art and design students and graduates with premium, global customers looking to support and discover new talent. Democratizing the art world, Otentu fosters the growth of students and their careers. Otentu empowers both the curators and the creators to express individuality and to be inspired. For more visit www.otentu.com  

 

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